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Naming A Business After Yourself: When Is It A Good Idea?

When I started my business, I tried (but not that hard) to think of a good name. When I didn’t come up with anything I loved (after not that long thinking about it), I decided to just go with my own. “Hey,” I thought, “it worked for Jonathan Adler and Diane von Furstenburg!” I am

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Ask Emily: When Your Professor Gives You Crappy Advice

I should start this off by noting that the person who inspired this post didn’t say her professor gave her crappy advice. I said that. Here’s the actual question I got from “Shirley” (not her real name) via email a few weeks ago: “My question is related to the fact that I gave up hand

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